Press Release

On its 10th Anniversary, the TBM Council Reflects on its Evolution

Regional advisory boards in APAC and EMEA, and new additions to the TBM Board, show how TBM is evolving as it enters its second decade.

BELLEVUE, WASH. – June 2, 2022 – The Technology Business Management (TBM) Council, a nonprofit organization dedicated to advancing the discipline of TBM through education, standards, and collaboration between IT leaders and business partners, is celebrating 10 years of ushering in an era of transparency and communication across lines of business with TBM. Through their dedication to the TBM discipline, the TBM Council is announcing three new members to its board of directors, expansion of its global operating model, and continued advancement of TBM by modernizing the discipline.

Technology Business Management (TBM) is a discipline that improves business outcomes by giving organizations a consistent way to translate technology investments to business value. TBM defines the tools, processes, data, and people needed to manage the business of technology. More than 10,000 IT and finance leaders are members of the TBM Council globally, united to implement best practices for leaders to leverage so they can react quickly to changing market dynamics and optimize cloud and agile strategies to deliver on business objectives.

At the recent 10th Annual TBM Council Board of Directors Invitational, the board announced the latest evolution of TBM to meet the challenges of the modern enterprise. “Today, leaders must connect technology investments not just to an App or Services total cost of ownership (TCO), but to an end-product TCO tied to the business strategy,” said Phil Armstrong, Chairman of the TBM Council Board of Directors. “TBM now provides organizations with a roadmap to a product profit and loss (P&L) focus where product innovation and speed to market are paramount.”

One of the changes TBM has kept pace with in the last 10 years is the evolution in the role of technology in the business. Technology has gone from operations support to translating business strategy into the technology roadmap. “TBM started with a focus on IT costs and planning for an on-premises, data center-focused world,” said Eileen Wade, General Manager of the TBM Council. “IT costing and planning processes have changed with cloud adoption, and a shift away from data centers where many applications are monolithic and static.”

At the same event, the Council announced new members of the TBM Council Board of Directors, with Fumbi Chima, Chief Technology & Transformation Officer at BECU and RJ Hazra, SVP & CFO, Technology and Security at Equifax being elected. “TBM provides a vision of how technology and business executives work together, but more importantly, it turns the vision into action,” said Chima.  The expansion of the TBM Council Board of Directors brings new perspectives, but long-time TBM expertise to the group. “We want to make sure we continue to source standard TBM knowledge supporting the vision of TBM from a broad range of industries and leadership voices. The new additions to the board will expand its diversity of thought and experience,” said Wade.

The new EMEA and APAC Regional Advisory Boards were set up as part of the TBM Council’s commitment to supporting its diverse global membership with leadership and initiatives tailored to local trends and needs. The regional boards will meet every quarter to set the agenda for their branch of the Council and use their expertise in TBM implementation to provide education and guidance to members on key IT finance topics. “TBM is about ensuring that IT investments are managed in a way best suited to each business, so the EMEA Regional Advisory Board is a key step in ensuring that the TBM Council is meeting region-specific needs of members across EMEA,” said Jenny Wood, Global COO of Services, NatWest, and Co-Chair of the EMEA Regional Advisory Board.

The TBM Council will bring its global community together later this year at their 10th annual TBM Conference. Taking place in Austin, Texas November 7 – 10, and then virtually November 15 – 16. Learn more at

Learn more about TBM for the modern enterprise or watch this presentation by TBM Council board member Atticus Tysen of Intuit explaining TBM’s critical role in the modern digital business:

About the Technology Business Management (TBM) Council

The Technology Business Management (TBM) Council is a nonprofit business entity dedicated to advancing the discipline of TBM through education, standards, and collaboration. TBM connects business value to technology investments by giving finance, technology, and business leaders comprehensive visibility, benchmarking, optimization, billing, and planning of their investments regardless of technology stack, delivery, or development model. The TBM Council provides best practices for leaders to leverage so they can react quickly to changing market dynamics and optimize cloud and agile strategies to deliver on business objectives. Membership is open to qualified IT, finance, or business leaders and practitioners who meet applicable membership requirements. For more information or to join, please visit